“By the time you sit down to write, you have done 80 percent of your thinking.”
How many steps does it take to write a quality blog post? When I built my first custom GPT for AI-assisted writing, I thought there were three. But after 100 days of writing and tinkering, I realized it’s more like seven major steps, each with sub-steps. And they’ve all been unconsciously part of my workflow for years.
One year ago today, Equinox replaced its complimentary locker room toiletries.
One Thursday morning in 2024, Equinox members were surprised by an abrupt change in their skin- and hair-care routines. Because of a newly expanded partnership with Grown Alchemist, Equinox had replaced all of the locker room toiletries. Equinox had teased the shift with a coy Instagram post, but members received no other communication about the product switch. Customer feedback was overwhelmingly negative, and the media noticed.